Conclusion
Many web sites can benefit from having a virtual community. Almost every web
site can benefit from some type of user participation. The most important thing
to remember is to focus on the needs of your target audience. Here are key points
to remember:
 |
A virtual community is not a collection of interactive features
such a chat rooms, discussions groups or user feedback put haphazardly on a web
site. |
|
A virtual community is deliberately designed to help foster human
interaction and add genuine value to your customers. |
|
Virtual communities, correctly designed, will allow customers
to add their own value to your web site. |
|
Be prepared to adapt your web site design to the needs of your
virtual community. |
|
