 Our
Approach to Web Site Design
Every Celestial Graphics designed web site is custom tailored to meet the goals
of our customers. If you do not have a clear goal in mind, we can help you to
identify that goal.
We also try to understand your business and your industry or if your a nonprofit,
your cause. We learn what makes your organization unique. We look at your competition's
web presence and determine how we can develop a unique message and web presence
that will help you stand out from the crowd.
In addition, we always approach web site design from the point of view of your
customers. We have spent years studying what works and doesn't work on the web
and have concluded that the best web sites are developed with the customer in
mind.
Sophistication Under the Hood
From the outside, our web designs are clean and simply structured. On the inside,
we utilize sophisticated techniques in order to help your web site work smoothly
and be easy to maintain.
We use server-side programming in the PHP language to deliver a wide range
of solutions including content management and customized forms. PHP is open source
programming language that is deployed on over 1.5 million servers. Even small
sites can benefit from customized PHP programming.
For medium sized web sites, we use proven open source solutions for content
management, e-commerce, and database driven content such as Red Hat Interchange
backed by the super fast MySQL database.
For large highly scalable solutions, we can develop a web site using the ArsDigita
community system (Java version) backed by an Oracle database.
Fast Loading and Easy to Navigate
Our web site designs are fast loading because we don't want to keep our client's
customers waiting. Our staff has expertise at creating sites that have the right
balance of optimized images in order to give you a web site that is both fast
loading and good looking.
A site that is easy to navigate is also very important. Did you know that during
the holiday season a significant percentage of people will abandon the check process
in frustration on many e-commerce sites? Why risk losing revenue or frustrating
your customers? We place a great emphasis on navigation and usability because
a smooth web experience reflects well upon your organization. For medium and large
sites, we can conduct usability studies.
Emphasis on Content not Gimmicks
Our emphasis is on content, not on gimmicks. Chances are, your customers are
interested in your message or purchasing your product or donating to your cause.
We believe on focusing on the basics. The most success sites on the web do this
so why shouldn't yours?
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